

Salon results, no appointment needed. Jerome Russell’s innovative blonding kits bring salon-inspired techniques home, making seamless, professional-looking blonde easier than ever.
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Jerome Russell Bblonde is the UK's number 1 blonding range. Founded in professional hair salons over 30 years ago, Bblonde provides the ultimate blonding range for long lasting permanent colour.
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Take care of your hair and the planet, with the Jerome Russell Bstyled hair styling range. All Bstyled products are 100% vegan, cruelty free and gluten free, contain no parabens or sulfates, and are fully recyclable where possible.
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Jerome Russell Bblonde is the UK's number 1 blonding range. Founded in professional hair salons over 30 years ago, Bblonde provides the ultimate blonding range for long lasting permanent colour.
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Beautiful Hair at Home
Founded in hair salons over 30 years ago, Jerome Russell develop salon quality hair products for the retail market so customers can create beautiful hair at home.
Jerome Russell is home to the UK’s number 1 blonding brand- Bblonde, Eco-conscious styling range- Bstyled and at home permanent colour range- ProColour.

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Discover the full collection of Bblonde, Bstyled and ProColour products from the experts at Jerome Russell.
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Our Blog
From the catwalk to the high street, find out how to create the latest looks and celebrity hair trends. Discover new styles, try step by step looks, and keep up to date with our latest product releases.
Discover Our BlogA Revoltuion In DIY Tinting
People will stare. Make it worth their while
Harry Winston
I can’t think of any better representation of beauty than someone who is unafraid to be themselves
Emma Stone
The true beauty in a woman is reflected in her soul
Audrey Hepburn
Confidence breeds beauty
Estee Lauder
True beauty is timeless
Marilyn Monroe
People will stare. Make it worth their while
Harry Winston
I can’t think of any better representation of beauty than someone who is unafraid to be themselves
Emma Stone
The true beauty in a woman is reflected in her soul
Audrey Hepburn
Confidence breeds beauty
Estee Lauder